We build high-impact websites that help brands grow.


Design-driven. Fast. Reliable. Made for companies and startups that need results - not experiments.

Recent Projects

Branding
UX Consulting
UX/UI Design

Branding & Webdesign for a Media Agency

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Branding
UX Consulting
UX/UI Design

Web Design for a Development Studio

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UX/UI Design

Websites for Public Swimming Pools

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Web Design
WordPress

Web Portfolio for an Architectural Artist

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We don’t just make things pretty. We create powerful experiences that actually make sense.

What we do

We combine design, development and strategy into websites that actually move the needle.
01

Web Design

We design clean, modern interfaces that communicate your value instantly. Every page is crafted with intention: clear structure, strong hierarchy, and visuals that feel timeless instead of trendy. Your website becomes a focused experience where users understand who you are, what you offer, and why it matters. No templates. No unnecessary noise. Just thoughtful design built to support your business goals from the very first interaction.
02

Development

Your website is built in Webflow, WordPress or Headless with a scalable, clean foundation that performs fast and looks exactly the way it was designed. Everything is structured intelligently, from semantic HTML to a class system you can actually maintain. The result is a site that loads quickly, animates smoothly, and gives you the freedom to update content without calling a developer. It’s precision, performance, and control - wrapped in a visual editor.
03

Brand & Identity

A strong brand is clarity made visible. We create visual identities that look sharp, feel confident, and are instantly recognizable. From the overall direction down to typography, color and tone, your identity becomes consistent across every touchpoint. It’s not about decoration - it’s about building a brand presence that actually supports the way you want to be perceived and remembered.
04

UX Consulting

Good UX removes friction and makes decisions effortless. With experience in SaaS, dashboards, and complex digital products, we focus on structure, usability, and conversion. If your website or product feels confusing, underperforming or outdated, we untangle the problem and bring clarity back into the experience. It’s strategic thinking combined with functional design that actually serves your users - and your business.
05

Ongoing Support

Your website should grow with your company, not become outdated six months after launch. We support you long-term with new pages, content updates, performance improvements, and continuous refinement so your digital presence stays sharp. This isn’t a one-off project. It’s a reliable partnership that keeps your website moving forward at the pace of your business.
06

Print Design

Digital may be the core, but strong brands still also live in the physical world. We design print materials that feel intentional, consistent, and visually aligned with your identity - from business cards and brochures to menus, posters, packaging, and editorial layouts.
Every piece is crafted with the same clarity and precision as your digital presence: clean typography, balanced composition, and a focus on communicating your message effectively.

What our Clients say

"We’ve been working with Shelly for several years now - and honestly, we’re blown away every single time. She consistently hits the mark with her designs, working in a modern, structured, and highly creative way. Collaborating with her doesn’t just lead to outstanding results, it’s genuinely a pleasure. What really sets Shelly apart, though, is who she is as a person: incredibly kind, empathetic, attentive, honest, and reliable. This kind of collaboration is sadly far too rare these days."
Andreas Lehnert
CEO @UnitedCreation
"As a development studio, we regularly need strong design expertise for creating wireframes all the way to high-fidelity prototypes for web projects. For multiple client projects as well as for our own website, we’ve relied on Shelly’s support - and every single time she impressed us with outstanding quality and a unique approach tailored to each project. We’re excited for all upcoming projects with Shelly and would wholeheartedly recommend her to anyone looking for something truly special."
Christoph Geier
CEO @ digitalewege GmbH
"Working with Shelly was a fantastic experience from start to finish. As an architectural artist, it’s important to me that my digital presence reflects the same level of thought and detail that goes into my work. Shelly immediately understood that and translated it into a website that feels both modern and personal."
Florian Schluifer
Artist @ FS Studio
"We’ve been working together for over five years now — and that kind of consistency only exists when both the collaboration and the results are genuinely great. Shelly always delivers above expectations. I’d recommend absolutely recommend her and her partners to anyone!"
Frank Müller
CEO @ Hamburg Digital
"I’ve been working with Shelly for two years now, and she’s been nothing short of exceptional. She’s highly professional, brings a ton of energy to every project, and consistently delivers outstanding results. She always takes the time to understand what I want and turns those ideas into something even better. I can recommend her without hesitation."
Liyana Benedict
Founder @ Beauty Studio by Liyana

Frequently Asked Questions

We know you’ve got questions. So here are a few answers that actually matter to you.

Who is "We"?

“Based” is led by me, Shelly - a UX/UI designer and creative director with over a decade of experience working with brands, startups, and SaaS products across Europe. When I say we, I’m not talking about a faceless agency or a room full of juniors. I work with a curated network of trusted partners: developers, strategists, and specialists I’ve collaborated with for years.

That means:
You get one main point of contact (me).Your project stays focused, personal, and hands-on. And only when extra expertise is needed, the right people join - not whoever happens to be available.

Think studio mindset, not agency bloat. Small by design, flexible by default, and scaled only when your project actually needs it.

Where are you based?

We’re based in Cyprus and work with clients and partners across Europe and internationally. Time zones haven’t been an issue so far - good structure beats geography every time.

How much does a project cost?

Every project is priced individually based on scope, complexity, and goals. Template-based work can be done for €1.000. Individually created web projects usually start around €5,000 and can go up to €30,000+ for larger or more complex builds. After a short call, you’ll get a clear, fixed quote - no surprises, no mystery math.

How long does a project take?

Most projects take 6–12 weeks from kickoff to launch.Bigger platforms, SaaS products, or branding-heavy projects can take longer. Timelines are always defined upfront so you know exactly what to expect.

Longterm collaborations over years are also possible and very common!

What kind of clients do you work with?

Primarily B2B clients: startups, scale-ups, SaaS companies, and established brands.That said, if you’re a private client with a strong vision and a serious project, we’re open to that too.

Do you offer fixed prices or hourly rates?

Mostly fixed project prices - we believe in clarity on both sides. For ongoing work, we also offer monthly retainers or day rates, depending on what makes most sense for the collaboration.

Do you only do design, or also development?

Both.
I handle UX/UI design, branding, and Webflow development in-house. For more complex setups, I collaborate with trusted developers while staying responsible for the overall experience and quality.

Can I update my website myself after launch?

Yes. Your site is built so you can update content easily without breaking anything. If you want, we’ll also walk you through it or provide ongoing support.